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I don't think Kuwait will take offence when I say it'south not the GCC destination that'south usually tiptop of the exporting list from countries such every bit the Britain and U.s.. And I say that equally a resident of Kuwait at present for more a year, and as someone who has completely fallen in beloved with the country. And then when I sit with international brands and startup entrepreneurs, and I tell them about the opportunities Kuwait has to offer– it can certainly be an uphill struggle.

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Late 2015, I commencement arrived here as part of a merchandise mission with Scottish Development International, the focus of which was to encourage Scottish companies to do business in the GCC, mainly the UAE and Kuwait. As office of the accomplice, nosotros had a wide range of companies– everything from training, burn safety equipment, and logistics, correct through to a supercar manufacturer. (Yeah, nobody wanted to take their plow afterward him in the introductory rounds at meetings!)

Now, in 2017, I am still the only one of the mission to have made the plunge and ready up in the Kuwait region– though a few accept tried. This stuck with me as I expanded my concern here– for me, I was overly impressed with the opportunity in Kuwait to be part of a mature still emerging market place, of a modern yet still growing economic system, and more importantly, to exist role of the solution instead of role of the oversaturation problem seen in other, more Westernized, GCC business economies. So much so that over the last few months, we have changed our focus and now piece of work solely with small businesses, startups and solo entrepreneurs from around the world, and convince them that if you can make information technology past the first few hurdles, y'all have patience to spare, and you really similar the gustation of coffee– and so Kuwait is the perfect market for you.

Related: Serving It Hot: Kuwait-Based Bilbayt.com Helps Event Hosts Detect Food Caterers

Big businesses volition always thrive in new markets that they go in to. They have the cash reserves, the marketing upkeep, the background analytics, and the existing expansion experience to brand the correct option about which market is perfect for them. They tin spend millions on assay in club to make that decision, and if it doesn't work out, they can pick themselves upwardly and try once again. It'south not like that for startups and solo entrepreneurs –when y'all bring a small concern like that over, you lot are bringing the CEO, the idea auto, the eye and soul of the business– so you need to brand sure they are in an environment where they are welcomed, nurtured, supported, and most chiefly, needed.

It's not simply an expansion opportunity for these businesses– it's a new manner of life, a whole new beginning for the concern, a new brand identity, and an entirely new focus for the management of their production or service. And that's why these types of companies should be the accented focus of our inwards investment strategies at the moment– because they bring with them not only the prospect of growth, jobs, and customs contribution, simply they are also the most innovative, hardest working, brightest, and best talent to be institute anywhere in the corporate globe. That's why nosotros demand them correct here in the Centre Eastward– where technology is making huge inroads and smartphone penetration is at tape highs, where new ideas are celebrated, and opportunities for investment are plentiful.

At that place are a lot of fantastic initiatives happening in the GCC at the moment to encourage homegrown entrepreneurs with their ideas, and this is great to see. If we tin also shift our attention to bring in this new generation of tech, service based and social enterprise entrepreneurs from around the earth to work alongside homegrown talent, then there's no limit to the advancements that tin be reached.

Information technology's our duty as entrepreneurs, concern owners, senior executives, and CEOs to encourage this adjacent fresh wave of talent to come out to the Middle East, and make this region their next entrepreneurial dwelling house.

Related: Keeping Up With Kuwaiti Connexion: The Startup Circuit In Kuwait Is Up And At 'Em

Source: https://www.entrepreneur.com/article/293062

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